Zeropark, the leading push notification ad network, has been making waves in the industry since 2012. As an experienced media buyer, I’ve tested numerous ad networks, and Zeropark stood out for its innovative approach and powerful features.

In this Zeropark review, we’ll get into details about the platform’s offerings, explore its key features, and share insights from my experience. 

By the end, you’ll clearly understand whether Zeropark is the right choice for your marketing needs in 2025 and beyond.

Zeropark Review: Key Highlights

Before we get into the details, let’s take a quick look at the key highlights of Zeropark:

Who Is Zeropark Best for?

In my experience, Zeropark is an excellent choice for a wide range of marketers, but it truly shines for specific groups.

Here’s who I believe will benefit most from using Zeropark:

1. Affiliate Marketers: If you’re promoting CPA offers, Zeropark’s push notification format can drive high-quality traffic to your landing pages.
2. E-commerce Store Owners: The platform’s targeting options allow you to reach potential customers interested in your products.
3. App Developers: Zeropark’s mobile traffic can help boost your app installs and engagement.
4. Experienced Media Buyers: If you have a solid understanding of campaign optimization, you’ll appreciate Zeropark’s advanced features.

Pros And Cons Of Zeropark

As with any platform, Zeropark has its strengths and weaknesses. Here’s what I’ve found after extensive use:

Pros Of Zeropark

• High-quality traffic with global reach
• Advanced targeting options for precise audience segmentation
• User-friendly self-serve platform
• Robust optimization tools, including rule-based automation
• Multiple ad formats to choose from
• Transparent reporting and real-time data

Cons Of Zeropark

• Relatively high minimum deposit ($200) for new users
• Steep learning curve for beginners
• Some users report issues with bot traffic (though this can be mitigated with proper optimization)
• Limited refund policy on initial deposits

Zeropark Overview

Zeropark has evolved significantly since its inception in 2012. Today, it’s a global commerce media platform that connects advertisers with high-intent consumers during key moments of their shopping journey. 

With over 2 billion monthly available clicks, Zeropark offers a massive scale for your campaigns.

What sets Zeropark apart is its focus on incremental performance. The platform doesn’t just provide traffic; it aims to deliver results that go beyond your existing channels. 

This approach has helped me discover new audience segments and scale my campaigns effectively.

Key Features Of Zeropark

Now, let’s go through the features that make Zeropark a powerhouse for media buyers like you and me:

• Push Notifications: Zeropark’s push notifications allow you to reach users even when they’re not browsing. I’ve found this format particularly effective for time-sensitive offers and re-engagement campaigns.
• Advanced Targeting: From geographic and device targeting to OS and carrier options, Zeropark gives you granular control over your audience. This level of precision has helped me optimize my campaigns for maximum ROI.
• Rule-Based Optimization: One of my favorite features is that this automation tool allows you to set up rules for pausing, bidding up, or bidding down on specific targets based on performance metrics. It’s like having a 24/7 campaign manager.
• Traffic Calculator: This handy tool helps you estimate traffic volume and suggest bids for your targeting options. I use it frequently when planning new campaigns.
• Self-Serve Platform: Zeropark’s intuitive interface makes it easy to set up and manage campaigns. Even if you’re new to media buying, you’ll find the platform user-friendly.

How Does Zeropark Work?

Zeropark operates on a real-time bidding (RTB) system. As an advertiser, you set your bid for specific targeting options. When a user matches your criteria, your ad competes in an auction against other advertisers. The highest bidder wins the impression.

What I love about this system is its flexibility. You can adjust your bids in real-time based on performance, allowing for the dynamic optimization of your campaigns.

What Is The Minimum Deposit For Zeropark?

As of 2025, the minimum deposit for Zeropark is $200. This initial deposit is non-refundable once your account is approved and activated. 

While this might seem high compared to some other networks, I’ve found that it’s necessary to have enough budget for proper testing and optimization.

In my experience, it’s best to start with at least $500-$1000 for meaningful testing across different targeting options.

Zeropark Traffic Calculator Tool

The Zeropark Traffic Calculator is a gem that I wish more networks offered. It lets you estimate available traffic and suggested bids based on your targeting criteria. 

Here’s how I use it:

1. Select your ad format (e.g., push notifications)
2. Choose your targeting options (country, device, OS, etc.)
3. Review the estimated daily traffic and suggested bid

This tool has been invaluable in planning my campaigns and setting realistic expectations for traffic volume and costs.

How To Get Started With Zeropark

When I first explored Zeropark, I was amazed by its potential to drive traffic but unsure where to begin. If you’re feeling the same, don’t worry—I’ve been there too! Let me guide you through the exact steps I followed to get started and make the most out of this powerful platform.

Zeropark Requirements

• Valid email address
• Company details (if applicable)
• Minimum $200 deposit
• Compliance with Zeropark’s terms and conditions

Steps To Get Started On Zeropark

Getting started with Zeropark is straightforward, but there are a few requirements and steps to follow:

Step 1: Sign up

Visit Zeropark’s website and click “Sign Up” to create your account.

Step 2: Complete your profile

Provide your business details and contact information.

Step 3: Make your initial deposit:

Add funds to your account (minimum $200).

Step 4:Wait for approval

Zeropark manually reviews all new accounts, which usually takes 1-2 business days.

Step 5:Set up your first campaign

Once approved, you can create your first campaign using Zeropark’s self-serve platform.

Step 6:Launch and monitor

After your campaign is reviewed and approved, it will go live. Monitor its performance closely and be ready to optimize.

With these steps completed, you’re ready to dive into the world of push notification advertising with Zeropark!

Best Practices To Push Campaigns On Zeropark

Based on my experience, here are some best practices that have helped me succeed with push campaigns on Zeropark:

• Start broad, then narrow down: Begin with a Run of Network (RON) campaign to gather data, then create targeted campaigns based on the best-performing segments.
• Use compelling creatives: Push notifications are visual, so invest time in creating eye-catching images and persuasive copy. I’ve found that using emojis can significantly boost click-through rates.
• Optimize for mobile: Most push notification traffic comes from mobile devices. Ensure your landing pages are mobile-friendly and load quickly.
• Leverage dayparting: Analyze when your campaigns perform best and adjust your bidding accordingly. I’ve often found that certain hours of the day yield better results.

Challenges And How Zeropark Addresses Them

While Zeropark offers many advantages, it’s not without its challenges. Here’s how the platform addresses some common issues:

• Bot Traffic: Some users report issues with bot traffic. Zeropark uses multiple layers of fraud prevention, and you can contact their compliance team if you suspect bot activity. In my experience, proper targeting and optimization can significantly reduce this issue.

• High Initial Costs: The $200 minimum deposit can be steep for newcomers. Zeropark justifies this by ensuring advertisers have enough budget for proper testing. They also offer guidance to help you make the most of your initial investment.

• Complex Optimization: For beginners, campaign optimization can be overwhelming. Zeropark provides educational resources and, for high spenders, personal account managers to help navigate this challenge.

My Experience With Zeropark

As someone who’s been using Zeropark for several years, I can attest to its power and potential. When I first started, I was impressed by the volume and quality of traffic available. 

However, it took me some time to fully grasp the platform’s capabilities and optimize my campaigns effectively.

One of my most successful campaigns was promoting a mobile app using Zeropark’s push notifications. By carefully segmenting my audience and crafting compelling ad creatives, I was able to achieve a positive ROI within the first week. 

The rule-based optimization feature was particularly helpful in automatically pausing underperforming targets and scaling the winners.

That said, I’ve also had my share of challenges. In the beginning, I struggled with bot traffic, but after working with Zeropark’s support team and implementing stricter targeting, I was able to significantly reduce this issue.

It’s become an integral part of my media buying strategy, consistently delivering high-quality traffic and strong returns.

Zeropark Testimonials And Success Stories

While my experience has been great, don’t just take my word for it – here’s what other marketers are saying about Zeropark:

Is Zeropark Worth It?

Zeropark is worth it if you invest time learning the platform and optimizing your campaigns. It’s not a “set it and forget it” solution, but for marketers who are willing to put in the effort, the potential returns are significant.

The platform’s advanced targeting options, optimization tools, and high-quality traffic sources make it a powerful tool in any media buyer’s toolkit. However, if you’re just starting in affiliate marketing or working with very tight budgets, you should gain some experience with lower-cost networks before diving into Zeropark.

Zeropark Alternatives To Check Out

While Zeropark is an excellent platform, it’s always wise to explore alternatives. Here are a few options you might want to consider, especially if you’re looking for lower entry costs or different ad formats:

PropellerAds

Known for its pop-under and push notification ads, PropellerAds offers a lower minimum deposit ($100) and a user-friendly interface. It’s a good option if you’re just starting out.

Link: Here

RichAds

This platform specializes in push notifications and pop ads. It offers a $100 minimum deposit and has a reputation for high-quality traffic, making it a solid Zeropark alternative.

Link: Here

ExoClick

With a wide range of ad formats, including native ads and video, ExoClick is worth considering if you want to diversify beyond push notifications. It also has a lower minimum deposit of $100.

Link: Here

AdMaven 

This network offers various ad formats including pop-ups, banners, and push notifications. With a $50 minimum deposit, it’s one of the most accessible options for beginners.

Link: Here

More Topics Like This:

• PropellerAds Review (2025)

Conclusion: Elevate Your Marketing With Zeropark’s Push Power

After going through Zeropark’s features, benefits, and challenges, it’s clear that this platform stands out in the crowded world of ad networks. 

With its advanced targeting options, powerful optimization tools, and high-quality traffic sources, Zeropark offers an excellent solution for affiliate marketers, e-commerce store owners, and experienced media buyers.

While the platform has a steeper learning curve and higher entry costs than some alternatives, the potential returns make it a worthwhile investment for serious marketers.